12 16 Modern By Dwell Magazine: A Modern Collection at a Comfortable Price POSTED BY Audrey McGill COMMENTS On December 27, Modernists with all budget sizes can now purchase modern furniture at an affordable and accessible price when the highly anticipated Modern By Dwell Magazine collection launches in-store at Target and online on target.com. The collection encompasses more than 120 items ranging from $49.99-$399.99 for furniture, and $16.99-$99.99 for decor, accessories, and tabletop items. Target Corporate states “We spend a lot of time getting to know our guests, even spending time with them in their own homes,” said Mark Tritton, executive vice president and chief merchandising officer at Target. “Many of our guests have told us they want to add a modern aesthetic into their environment, but they want it to be easy and, just as important, affordable. That’s a challenge we were happy to accept. With our friends at Dwell Magazine, we’ve created a line that captures modernism beautifully. The collection is a great complement to our current assortment – it’s stylish, high quality and the prices are great. I know our guests are going to love it.” Dwell is a design and technology brand that is connecting the modern world. Founded in 2000, Dwell’s mission is to bridge the gap between design professionals and enthusiasts, and it reaches the worldwide design community through its print publication, digital platform, live events and products. “We’ve long admired Target for how they embrace good design and cultivate unique partnerships, so we’re thrilled to work together on introducing this new collection,” said Chris Deam and Nick Dine, Co-Creative Directors of Product Design, Dwell. “With Modern by Dwell Magazine, we’re excited to introduce modern design to more people than ever.” Related PostsDesign that Moves You | Dwell on Design 2017Dwell Prefab Palm Springs: A Turkel Design/ Dwell PartnershipFurniture Shop Showcase: Loft 63Furniture Shop Showcase: CouchGet the Modern Look for your Living Room This entry was posted in Furniture and tagged dwell, modern by dwell. Bookmark the permalink.